One of the hottest areas of business technology continues to be business intelligence. Business intelligence is the use of data collected from business processes that support a broad range of operational and strategic business decisions. Standard operating decisions may include product positioning or pricing, while strategic business decisions include priorities, goals and direction.
Most companies have good visibility into the results of their engagements: revenue, invoicing, and billing. However, few effectively collect, document, and manage the data needed to paint a complete picture of their engagements. For companies looking for accurate and reliable business intelligence, the most powerful and effective information is available when operational field data (external) is combined with data from company sources to the business, such as financial and operational data (internal). This combination of external and internal data fuels real business intelligence that cannot be obtained from any singular set of data.
For service companies, digital ticketing solutions provide a flexible and customizable platform for collecting field information. Whether it’s details of assets and crewmembers engaged, activities performed, or items consumed, a reliable digital ticketing application provides an intuitive user experience designed to clearly document the engagement. Without meaningful external data, Business Intelligence systems fall short and fail to be what they claim to be: intelligent. Find a system that gives you the external data you and your team need to make intelligent decisions.